StubGroup - #6 of Leading Bing Companies

StubGroup

StubGroup is a technology firm that specializes in pay-per-click, or PPC, management for a variety of service providers including Bing. Because PPC campaigns cost businesses money each time one of the ads is clicked on by the users, the potential for the budget to zoom out of control exists. StubGroup provides an experienced hand in the writing of the ad, but also focuses on the post-click activity. After all, the conversion rate of the ad is what optimizes a positive return on investment. Stubgroup performs research to identify keyword opportunities for clients. These keywords can produce new areas of revenue and with a focus on what potential buyers see after the click, the firm helps clients capture a larger share of revenue. By focusing on quality keywords and buyer behavior, Stubgroup is able to keep expenses within budget expectations and elevate sales for clients. In short, the firm helps companies sell better online.