Path Interactive is a top search marketing agency in New York City. The offer an extensive menu of digital marketing services tailored to meet individual marketing goals. Their specialty is pay per click (PPC) advertising campaigns and they have over 10 years of experience in PPC management and paid search. Every PPC campaign is carefully tailored to the client's individual goals and designed for maximum ROI results. The firm also provides other internet marketing services, including data-driven SEO programs for maximizing visibility. Their designers create visually-arresting, on-message ads targeted to your audience. They utilize a mixture of the latest technologies, including programmatic display, mobile, publisher networks, video ad networks, and direct buys to create an effective digital media program for you. They can also help build your site from the ground up, and design sites with the specific purpose of selling your product, reaching your market, and serving your goals.