Portent understands that marketing fundamentals rarely change. Still, they also realize that great marketing tactics often change. This understanding helps to explain why Portent represents an exquisite blend of the past and the future. To support this, the firm has assembled a diverse team of experienced and well-educated talent who can leverage modern digital strategies to support long-term client growth. Portent has achieved recognition as the best firm for practically every part of the digital spectrum but is know known for its excellence in Twitter PPC management. The company understands the need to be "weird" in that its deliverables are different from those offered by other firms. The firm also emphasizes utility. In other words, everything the Portent team does is different and useful. That combination results in fantastic results for clients who reap the rewards in terms of sales revenue, profitability and customer growth.